In-Depth Section
In-Depth Analysis & Strategic Features
Thorough research on business operations, brand turnarounds, sector trends, and expert interviews.
When Commerce Meets Content: Why the Flipkart–Netflix Alliance Is Bigger Than a Loyalty Offer
Flipkart–Netflix partnership reflects a new era of brand collaboration, where commerce and entertainment converge to create stronger customer loyalty. More than a promotional offer, it signals how ecosystem partnerships are redefining value creation in India's digital economy.
By Watch Desk
Swiggy's Quarter Is About More Than Earnings. It's About Maturity.
Swiggy's Q1 FY27 marks a strategic shift from chasing growth to building sustainable profitability, with food delivery strengthening its profit engine and Instamart reaching contribution break-even.
By Watch Desk
Yeh Sirf Mint Nahi, MOMINT Hai: Ranveer Singh Named IMPACT MINTS’ First Brand Ambassador for India
"IMPACT MINTS announces Ranveer Singh as its first-ever brand ambassador in India alongside its new campaign."
By Watch Desk
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